Who Invented the Elephant Toothpaste Experiment?

The elephant toothpaste experiment is a wildly popular science demonstration known for its dramatic and rapidly expanding column of foam. This foaming eruption is used by educators to illustrate a simple but powerful chemical reaction. The core question is not just the science behind the eruption, but the origin of the demonstration and who first coined its highly descriptive name.

The Chemical Reaction Explained

The spectacle of the elephant toothpaste demonstration is the visual outcome of a simple decomposition reaction. The primary ingredient is hydrogen peroxide (\(H_2O_2\)), a molecule that naturally breaks down into water and oxygen gas, though this process usually occurs very slowly. To accelerate this slow decomposition, a catalyst is introduced, which is a substance that speeds up a reaction without being consumed itself.

In the classic demonstration, the catalyst is often a solution of potassium iodide, while a safer, “kid-friendly” version uses yeast, which contains the enzyme catalase. The catalyst provides an alternate chemical pathway, causing the hydrogen peroxide to rapidly split into water (\(H_2O\)) and a large volume of oxygen gas (\(O_2\)).

The final component is liquid dish soap, which is mixed into the hydrogen peroxide solution prior to the catalyst being added. As the oxygen gas is violently released, the soap traps the gas, creating millions of tiny bubbles that expand quickly out of the container. This reaction is also exothermic, meaning it releases energy in the form of heat, and the resulting foam is noticeably warm to the touch.

Identifying the Demonstration’s Origin

While the chemical reaction itself has been known for centuries, the creation and popularization of the large-scale demonstration known as “elephant toothpaste” is generally credited to science educators in the modern era. The widespread use and eventual naming of the demonstration are largely attributed to science communicators who sought to make chemistry more engaging for a public audience.

Science educator and television personality Steve Spangler is most often associated with popularizing this specific, large-scale version of the experiment in the late 20th and early 21st centuries. His work, along with that of other science teachers, brought the experiment out of the university lab and into classrooms and homes. The demonstration found a new level of recognition when Miss America 2020, Camille Schrier, performed an elaborate version of the experiment for her talent portion, further cementing its place in popular culture.

Why It Is Called Elephant Toothpaste

The name “Elephant Toothpaste” is a descriptive and memorable term intended to capture the imagination of the audience. The huge column of foam that erupts from the container resembles an enormous, over-sized stream of paste being squeezed from a tube. The visual effect suggests a quantity of toothpaste so vast that it could only be appropriate for a creature as large as an elephant.

The descriptive name serves a practical purpose in science communication by making a complex chemical process instantly relatable and engaging. Rather than referring to the demonstration by its chemical name—the catalyzed decomposition of hydrogen peroxide—the analogy provides an immediate “wow” factor. This simple, evocative name is what helped the demonstration spread quickly and become a beloved staple of science fairs and educational programs worldwide.