The Exercise Coach operates a specialized, high-tech personal training model that differs significantly from a conventional gym membership. This service focuses on highly efficient, data-driven strength workouts, often consisting of two 20-minute sessions per week. The approach is built around maximizing muscle stimulation and strength gains in a minimal time commitment. This structure, which emphasizes technology and personalized attention, requires a financial investment reflecting a dedicated, scheduled training experience.
Standard Training Packages and Fees
The cost for The Exercise Coach service is structured around monthly packages that cover a defined number of sessions, not unlimited facility access. Because the business operates on a franchise model, exact pricing can vary significantly by location across the country. However, national averages provide a clear range for budgeting this specialized training.
For the standard frequency of two sessions per week, a one-on-one personal training package typically falls in the range of approximately $299 to $399 per month. This translates to a per-session cost of roughly $35 to $50, depending on the specific studio and commitment level. Potential clients often have the opportunity to experience the model through a complimentary introductory assessment and two free sessions.
A more budget-conscious option is available through semi-private training, sometimes referred to as “coach share” or small group sessions, which are limited to a maximum of four people. For two sessions per week, these packages generally range from about $179 to $249 per month. The per-session rate for small group training is lower, often between $25 and $31.
Factors Affecting the Membership Price
The primary reason for the variation in membership fees is the geographical location and its corresponding cost of living. Studios in high-density, expensive urban centers will typically have higher rates than those situated in suburban or smaller city markets. Since the studios are independently owned and operated franchises, they set pricing regionally to align with local economic conditions.
The specific type of training selected is another major factor determining the overall monthly price. One-on-one private coaching, which guarantees exclusive attention from the trainer, carries the highest rate. Opting for the semi-private sessions provides a lower cost, as the trainer’s time is shared among a small group of clients.
The length of the financial commitment also influences the effective session rate. Studios offer reduced rates for clients who commit to a longer-term membership package, such as a six-month or annual agreement, compared to a month-to-month arrangement.
Services Included in the Investment
The cost of a membership is directly tied to the proprietary technology and high level of coaching provided, making it an investment in efficient, measurable results. The foundation of the workout is the specialized Exerbotics equipment, which uses computer-controlled resistance rather than traditional weights or hydraulics. This technology applies Iso-Velocity, or “smart,” resistance that continuously adapts to the user’s effort, ensuring the muscle is loaded appropriately throughout the entire range of motion.
The machine precisely controls and increases resistance during the eccentric (lowering) phase of a lift, which is when muscles can generate more force. This concentrated, eccentric training maximizes strength gains in a short period, resulting in documented strength increases after just a few sessions. This specialized technology drives the model’s claim that results can be achieved in just two 20-minute sessions per week.
The human element of personalized coaching is integrated with the technology to deliver a customized experience. Every session is led by a certified coach who ensures proper form and adjusts the machine protocols to the client’s specific goals and capabilities. This dedicated attention is maintained through the low client-to-coach ratio, which is typically one-on-one or a maximum of one-to-four in semi-private sessions.
Progress is continuously monitored through the Exerbotics system, which tracks performance data and provides a detailed, objective record of strength gains. Clients receive a unique pin code that loads their personal data, tailoring the session immediately and allowing them to visually track progress on the screen. This data-driven approach removes the guesswork from training. The studio environment is designed for convenience and exclusivity, with all sessions being scheduled appointments, eliminating the need to wait for equipment or navigate a crowded, traditional gym floor.